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Writer's pictureChristal Marshall

What’s the best time to post to instagram?


want to be able to get the highest peak of engagement with the most responses?


Morning commute

The morning commute from 6-9 is a peek time for people to be waiting on buses, riding subways and being stuck in traffic before work


Lunch Shift

From 11-2 is a peak time for people on their lunch breaks for 15 or 30 mins to get some social media time in.


Since lunch shift is a shorter time, longer videos or articles might be harder to digest.


Post work

After work from 5-7 before dinner is a good time to get some screen time in


night scrolling

Night scrolling before bed is from 9-11 right before lights out


Longer content might worker better during this time since people have more time to see longer videos.




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